Redknee Introduces Mobile Multimedia Platform
Toronto, Canada. (April 17, 2001) - Redknee Inc., a leading provider of mobile applications and infrastructure software and solutions, today announced the availability of the Synaxis-5100™, Redknee's Mobile Multimedia Framework for mobile carriers and virtual mobile network operators (VMNO’s). Redknee's revolutionary Synaxis™ Mobile Multimedia Framework, represents a significant advancement in the mobile entertainment industry. The Synaxis-5100™ delivers new mobile entertainment services such as personalized mobile media, jukebox, gaming, chat, information services, e-mail, and calendars in a cost effective way. Rather than delivering a wide range of content to users, Redknee's Synaxis™ Mobile Multimedia Framework screens and manages content, location, and network interaction in real time, and only delivers services that are relevant to each person.
The Synaxis-5100™ is valuable to network operators because it minimizes the amount of spectral bandwidth required for delivery of mobile applications. Rather than building on today's portal model where users connect to a wide range of content, the Synaxis-5100™ creates a fundamental shift in information management. The Synaxis-5100™ screens, manages, and distills information and content before it is transported to users over the mobile network.
"The value of the Synaxis™ Mobile Multimedia Framework is in the architecture - it is built for responsiveness and for rapid introduction of services. Network operators can respond to what their customers want in a very cost effective manner, " stated Duncan Ratcliffe.
"Redknee’s Synaxis™ Mobile Multimedia Framework also gives network operators the ability to deliver mobile services that are truly important to customer’s lifestyles", said Duncan Ratcliffe, President, Redknee Inc. "Because the content and information is customized for each customer, they will effectively receive a unique mobile service designed specifically to their needs."
Redknee anticipates the mobile entertainment usage will increase significantly as the content and information becomes more readily available and tailored for mobile form factors. Redknee's Synaxis-5100™ is designed to easily integrate new mobile entertainment applications into networks.
About Redknee:
Redknee is a leading global provider of innovative communication software products, solutions and services. Redknee's award-winning solutions enable operators to monetize the lifetime value of each subscriber transaction while personalizing the subscriber experience to meet mainstream, niche and individual market segment requirements. Redknee's revenue generating solutions provide advanced converged billing, rating, charging and policy for voice, messaging and new generation data services to over 60 network operators in over 50 countries. Established in 1999, Redknee Solutions Inc.(RKN : AIM) is the parent of the wholly-owned operating subsidiary Redknee Inc. and its various subsidiaries. References to Redknee refer to the combined operations of those entities. For more information, visit http://www.redknee.com/.
